The Big Gamble vs. Bootstrapping
All t0o many big and little businesses play the big gamble. I know, it’s the American way. It’s also a way to crash and burn. Zillow is playing it, Redfin is playing it, and some agents are playing it. Even some households do the big gamble.
What is the big gamble? Bet on the future by negative cash flow or raise millions in venture capital. It works sometimes. It crashes and burns more often.
We at CiUn signed on to the bootstrapping option. Keep the other income coming in, go bare bones, prove your idea, then ramp it up. It seems to have worked. Our idea is working for our customers. We are living what we sell and it is working. Our little company is now in positive cash flow.
Watch us grow, help us grow, and best of all be a part of us.
